Our Philosophy

During our tenure working for big businesses, we were truly disappointed to observe that, in real life, despite free market competition, advanced computer technology, and the information revolution, small to medium size businesses and middle class families were (and are) not served with a truly sympathetic and caring attitude.

The current financial services industry is generally driven by a "Bigger is Always Better" philosophy although it always pays lip service to the importance of small and medium size businesses and the middle class families. The recent financial meltdown is a living testimony.

Thus, today, we see a proliferation of highly complex financial products coupled with hard-to-understand government tax and business regulations. These are negatively affecting the middle class and small businesses which are the pillars of our economy. With the client as the centerpiece of our high idealism and principled standards, we have served hundreds of middle class families and small-to-medium size businesses since 1986.